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Synopsis
In the documentary Target Market: Kids, director Estela Renner analyzes the effects that mass media and advertising have on children, showing how the industry has discovered that they are the best targets for selling products. In addition to listening to them, the film talks to parents who unveil the influence their children have at home and how this is linked directly to advertisement. In addition, experts discuss the negative effects of such exposure.
Sustainable development goals
Languages and accessibility
PT-BR
Credits
Directed by: Estela Renner
Executive producers: Estela Renner, Marcos Nisti, Luana Lobo
Screenplay: Estela Renner and Renata Ursaia
Argument: Estela Renner and Marcos Nisti
Photography director: Rafa Ribeiro
Assistant director: Camila Battistetti
Editing: Tiago Teixeira
Filming locations: Brazil
Impact network
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